Harbor Associates
Capitol Center office brand
Existing Denver, CO office building and historic assemblage required a brand strategy, name, logo, and messaging framework
Services provided
- —Brand strategy, including: tenant analysis, market analysis, robust competitive analysis, and positioning
- —Naming
- —Logo design
- —Messaging framework
Positioning
The Capitol Center is the ideal office environment for those who value life and work as a series of unique events and stories that build on each other. History built on individual inspiration and organizational purpose. On a strong foundation of big goals and ambitious dreams. These stories emerge, take form, and create space and structure for what's next. The next iteration. Or reinvention. Influencing what's now and what's to come. Like epic interior updates and a breathtaking roof deck, enhancing and advancing this historic office assemblage. Welcome to The Capitol Center and its West Wing and East Tower, all ideally located in white-hot Uptown.
Project highlights




