HSP

RiverWest apartments brand

New Class A apartment in Vancouver, WA required a brand strategy, name, logo, and a messaging framework for its launch to the market

Services provided

—Brand strategy, including: market analysis, robust competitive analysis, and positioning
—Naming
—Logo design
—Messaging framework

Positioning

RiverWest is for those who value modern style,
thoughtful balance, and urban living on the water’s edge.For those who are drawn to fluid lines. Who find steadiness within life’s constant ebb and flow. Who seek connection between structure and nature, land and water, old and new.For those looking for the perfect landing place in the midst of it all.Secure your ideal home at RiverWest, in Vancouver’s exciting new Waterfront.