Harbor Associates
The Vault Building office brand
Historic Denver, CO office building with a legendary bank vault required a new brand strategy, name, logo, messaging framework, leasing enablement materials, and a website as part of a major renovation and reintroduction to the market.
Services provided
- —Brand strategy, including: market analysis, robust competitive analysis, and positioning
- —Naming
- —Logo design
- —Messaging framework
- —Collateral design
- —Website design
Positioning
The Vault is for those who recognize and appreciate unique value. That with limited supply. Value created through the test of time: The unique. The original. The historic. For those who easily spot what’s truly special. Who look to preserve and protect it. In buildings, teams, leaders, stories, and memories. Who know these are the things worth safeguarding. In business, and in life. Welcome to The Vault, ideally located on iconic 17th Street in downtown Denver.
Project highlights
